Business, Social Media & Online Marketing
One of the greatest benefits to using WordPress is being able to tap into the open source community. WordPress themes are everywhere – a lot of the time, for free! So, if you’ve decided that WordPress is your blogging platform of choice and you want to make your new site all pretty and whatnot, read [...]
E-mail tools allow you to create opt-in lists, send out mail and track the results of your campaigns. I use Mail Chimp for StGermaine.ca and I’ll be using it for my other websites in the new year. I like MailChimp because it is dead simple to use, has great reporting and integrates with my RSS [...]
Keywords are an important part of any Search Engine Marketing (SEM) program. As keywords are an integral part of Google Adwords, they need to be thoroughly researched in order to get the maximum return on your investment. In this article I’ll explain how to research keywords using Google’s Keyword tool. Getting Started The first step [...]
Creating ad campaigns using Google Adwords is really quite simple. Once you sign up with Adwords, there are two sections that you will need to complete in order to run your first ad. Those two sections are Campaign Settings and Ad Group Settings. The Campaign Settings level is where you set up the overall price [...]
WordPress is the blogging platform of choice for a large percentage of professional bloggers. Whether you’re just starting to blog or you’ve decided to move from Blogger to WordPress, you’ll need a reliable place for hosting. This is a list of the top rated hosting sites for speed, reliability and pricing. I’ve had the opportunity [...]
Google Chrome Extensions beta went live today , launching with more than 300 extensions available. If you’ve been using Firefox like me, then you’ve probably held off on converting to Google Chrome because you’ve come to love all of the great plugins Firefox has to offer. My favorite Firefox plugin is Xmarks which allows you [...]
If you are an AdSense publisher, you can link your account with Google Analytics. This will allow you to run reports and track the success of different ad placements. By understanding what ads get the highest click through, you’ll be able to refine your ad placement and earn more revenue from each visitor. Earning revenue [...]
