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Articles in the Google Tools Category

Featured, Google Tools »

[15 Feb 2010 | No Comment | ]
Run Your Business With Google Apps

For any startup or small business, being cost effective while maintaining productivity is essential. Using Google Apps provides your business or new venture with sophisticated tools for email, group calendars, shared documents and instant messaging without you having to invest in costly software applications.
Gmail
With Gmail for Google Apps you can send and receive e-mail from a corporate e-mail address – yourname@company.com. Instead of investing in an exchange server, try setting up your staff email with with Google Apps. You can be up and running within a few minutes.
Google Calendar
Google Calendar …

Affiliate Marketing, Google Adsense, Google Tools »

[4 Feb 2010 | No Comment | ]
An introduction to Google Adsense

Adsense is a program offered by Google that allows website owners to earn revenue by placing Google ads on their site. You get paid when someone clicks on an ad.
Google Adwords
Google Adsense works in conjunction with another Google program called Adwords. Google Adwords is a network of advertisers that buy ad placement on Google search and also on Google’s site partner network (Adsense).
Adwords advertisers buy ad space on the content network by bidding on keywords. If their bid is high enough, they get placement on sites with that particular keyword.
Because …

Google Tools, Headline, Search Engine Optimization »

[28 Jan 2010 | No Comment | ]
Writing Google Friendly Content

Writing content that is unique and relevant to your target audience should always be your main goal when creating a new blog post. Never sacrifice the quality of your message just to improve your search engine optimization. Fortunately, many of the things that make your content Google friendly also make your content better.
Use these guidelines to write Google Friendly Content

One Page/One Topic: Remember that Google likes . As long as your content includes relevant highly ranked keywords, you give your page a good chance to be indexed highly by Google.
Include …

Google Adwords, Google Tools, Headline, Online Marketing, Pay Per Click Marketing »

[15 Dec 2009 | No Comment | ]
How to do keyword research for a Google Adwords campaign

Keywords are an important part of any Search Engine Marketing (SEM) program. As keywords are an integral part of Google Adwords, they need to be thoroughly researched in order to get the maximum return on your investment. In this article I’ll explain how to research keywords using Google’s Keyword tool.
Getting Started
The first step in creating a keyword list for your website is to simply brainstorm potential keywords and phrases. Put yourself in the shoes of your target audience and ask yourself what terms they might use to find your site’s …

Google Adwords, Google Tools, Pay Per Click Marketing »

[14 Dec 2009 | No Comment | ]
Creating an Ad Campaign with Google Adwords

Creating ad campaigns using Google Adwords is really quite simple. Once you sign up with Adwords, there are two sections that you will need to complete in order to run your first ad. Those two sections are Campaign Settings and Ad Group Settings.
The Campaign Settings level is where you set up the overall price that you’re willing to spend on advertising and where & when you plan to advertise. Within the Google Campaign, you’ll create Ad Groups to target different ads to different keywords. You might only have one ad …

Google Tools »

[8 Dec 2009 | No Comment | ]
Google Chrome launches extensions!

Google Chrome Extensions beta went live today , launching with more than 300 extensions available.

If you’ve been using Firefox like me, then you’ve probably held off on converting to Google Chrome because you’ve come to love all of the great plugins Firefox has to offer.  My favorite Firefox plugin is Xmarks which allows you to synchronize bookmarks on multiple computers, and also keeps a copy of your bookmarks in the cloud so you can access them anywhere by logging into Xmarks online. Now, with the announcement of extensions, Xmarks is …

Google Adsense, Google Analytics, Google Tools »

[7 Dec 2009 | No Comment | ]
Track AdSense revenue with Google Analytics

If you are an AdSense publisher, you can link your account with Google Analytics. This will allow you to run reports and track the success of different ad placements. By understanding what ads get the highest click through, you’ll be able to refine your ad placement and earn more revenue from each visitor.
Earning revenue using Google AdSense really is about trial and error. Every site performs differently and while there are best practices, you’ll need to experiment in order to get the most from your placements. I’ve found the reports …

Google Analytics, Google Tools »

[16 Nov 2009 | No Comment | ]
An Introduction to Google Analytics

Google Analytics is a free web analytics tool for site owners & online marketers. It’s used to  track website traffic & marketing efforts in an easy-to-understand format. With Analytics, you can track everything from the number of visits to your site to the average amount of time spent per visit.
There are numerous benefits of Google Analytics such as:

Discover what users are doing on your website

What pages are your visitors spending the most time on?
What pages are your visitors leaving your …

Google Analytics, Google Tools, WordPress Setup »

[30 Apr 2009 | No Comment | ]
Adding Google Analytics to WordPress

Just as the title says: this post is about adding Google Analytics to your WordPress Site. With no further ado, here is how you do it.
1.) First, visit your Google Analytics account to give Google some information about your site. Once you login, click the add a new profile link like the one below:

2.) Fill in the required information as seen in the image below.

3.) When you click continue, Google will give you a snippet of code to add to your WordPress template. Copy that code and login to your …

Blogger.com - Tips, Google Adsense »

[18 Jan 2009 | 4 Comments | ]

You are more likely to generate revenue with Google Adsense if your advertisements stand out. With Blogger, you can place Adsense between your blog posts as a Blogger gadget. This is called inline ads. Having inline advertisements is a great way to make them stand out to your readers.
To set up inline Google Ads on your blog :

Log into your Blogger account.
Click on the Layout tab and click on the Page Elements link.
Choose the Edit link in the Blog Posts section.
Tic the box beside Show Ads Between Posts. Once this …